The Road to Organic Growth
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Preface
Why Is Organic Growth Important?
Discovering The DNA of Organic Growth
SYSCO – “An Entrepreneurial Market Leader”
The Organic Growth Winners
Interesting Facts
An Elevator Pitch Business Model
Stryker Corporation
“A Relentless Focus on 20% Growth”
Instill a “Small Company Soul” Into a “Big Company Body”
Outback Steakhouse – “The Power of Ownership”
Measure Everything
Best Buy – “How To Keep A Successful Company Engaged”
Build A People Pipeline
TSYS – “A Culture of The Heart”
Leaders: Humble, Passionate, Focused Operators
Tiffany & Company – “Growth Without Compromise”
Be An Execution and Technology Champion
American Eagle Outfitters – “The Merger of Fashion and Technology”
Master Checklist – 74 Key Chapter Points
Conclusion
Why is Organic Growth a Smart Long-Term Strategy for Your Company?
A rigorous two-year study of the top 800 value-creating public companies found that growth generated internally through a commitment to customer satisfaction, employee engagement, and profitability resulted in consistent employee retention, stock value improvements, and better returns on investment.
In The Road to Organic Growth, Edward Hess shares the full results of his breakthrough study, providing fresh, and often-surprising perspectives on what it really takes to foster organic growth. Using instructive examples from leading companies such as SYSCO, Best Buy,Tiffany & Company, Outback Steakhouse, and Stryker Corporation, Hess reveals the strategies these trailblazers used to achieve long-term growth from within.
Drawing upon original research, interviews, and in-depth corporate studies, Hess identifies the six keys to achieving organic growth and-most important-explains how to seamlessly and consistently incorporate them into a formula for sustainability and competitive advantage to
- Develop a simple, easy-to-understand business model and growth strategy
- Be entrepreneurial at the point of customer contact
- Measure everything-from finances to operations to behaviors
- Build an engaged, loyal, and multi-talented people pipeline
- Find humble, internally-focused operators to lead your company
- Be an execution and technology champion
The Road to Organic Growth proves that you can build a sustainable, successful business without the expense of acquisitions, financial manipulations, or devaluing your employees. By exceeding customer expectations, building an employee-centric organization, and focusing intensely on measurement and performance, your company will achieve consistent, solid growth from within.