Culture Connection: How Developing a Winning Culture Will Give Your Organization a Competitive Advantage
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1. Know Thyself
2. The Answers Are in the Stars
3. The Few and the Mighty: Essential Tools to Align Culture in Your Organization
4. It Starts at the Top: How Leadership Impacts Corporate Culture
5. The Culture Conversation: Why the Best Organizations Are Great at Articulating Their Culture
6. The Train Drain
7. Culture and Celebration: How Celebration and Rituals Impact Culture
8. What’s Your Reason for Being? How Credos and Belief Statements Reinforce Culture
9. Measure Once and Cut Three Times
10. Culture Killers: Tips and Tricks for Identifying Things That Can Hurt Corporate Culture
11. Culture Change: Changing Habits, Systems, and People
12. The Culture Club: The Importance of Culture Champions
13. Culture Clash: Why Culture Is a Critical Component of International Expansion
14. Culture and Governance: The Role of the Board in Supporting Corporate Culture
15. Taking It to the Streets: Corporate Culture as Your Brand
16. Recruiting for Fit
17. Performance Management for Fit
18. Culture and Performance: Proof Positive That Culture Is More than Connected to Performance—It Drives Performance
Notes
Index
The business world is only now beginning to open its eyes to the fact that a powerful corporate culture can generate hard-currency results. But Marty Parker has known this for years. Since 2003, his executive search and cultural assessment firm, Waterstone Human Capital, has focused its recruiting strategy on employee fit and on the best corporate cultures. Each year, the firm’s “Canada’s 10 Most Admired Corporate Cultures” program singles out companies whose cultures have led to measurable growth, increased profits, and a distinct competitive advantage.
Now, Parker reveals the best practices of some of the world’s top companies to help you generate extraordinary business results by spearheading cultural change in your own organization. Culture Connection helps you define your vision and gives you invaluable guidance on how to:
- Set the stage for improved communication, innovation, and performance
- Provide significant shareholder return
- Measure and align your organization’s efforts
- Recruit and retain the best people in your industry
Culture Connection is filled with advice from top business leaders, including Clive Beddoe, founding shareholder and chairman, WestJet; Isadore Sharp, founder and chairman, Four Seasons Hotels and Resorts; Darren Entwistle, president and CEO, TELUS Corporation; Marc Tellier, president and CEO, Yellow Pages Group; and Michael McCain, president and CEO, Maple Leaf Foods.
These leaders know what they’re talking about: each represents an organization that has been a previous winner of “Canada’s 10 Most Admired Corporate Cultures”, and whose performance has outperformed their peers. In fact, the 2010 winners of Canada’s 10 outpaced the S&P/TSX 60 by an average of 600 percent.
Learn their hard-earned lessons with Culture Connection—and establish the kind of culture that seizes and holds the competitive edge.