E-Business
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Higher Division Social Media Law for Business: A Practical Guide for Using Facebook, Twitter, Google +, and Blogs Without Stepping on Legal Land Mines 1st Edition © 2015 | Published: November 19, 2014How to Avoid Legal Pitfalls on Social MediaSocial media is where your customers are--so it's where your business has to be. Unfortunately, this space is packed with land mines that can obliterate your hard-earnedsuccess in the time it takes to click a mouse. Written in easy-to-understand, accessible…
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Higher Division The Alibaba Way: Unleashing Grass-Roots Entrepreneurship to Build the World's Most Innovative Internet Company 1st Edition © 2016 | Published: December 11, 2015How e-commerce giant Alibaba is giving grassroots entrepreneurs the power and drive to succeed in the e-commerce market—and you can, too…The world’s largest online trading platform, Alibaba has created an astounding model for enterprise and growth in the 21st century. The story behind Alibaba�…
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Higher Division The Tech Entrepreneur's Survival Guide: How to Bootstrap Your Startup, Lead Through Tough Times, and Cash In for Success 1st Edition © 2014 | Published: May 7, 2014Most technology startups never make it to the fundingstage, and only a small percentage of those that are venture-backed generate a positive return for their investors. An even smaller number of startupfounders enjoy a truly prosperous exit.Bernd Schoner cofounded his tech startup during the dot-com…
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Higher Division The Digital Economy ANNIVERSARY EDITION: Rethinking Promise and Peril in the Age of Networked Intelligence 2nd Edition © 2015 | Published: October 7, 2014“Twenty years of hindsight prove how deeply Tapscott understood the impact the Internet would have on the way we live, work, play and learn. This important book, now updated, is just as relevant today as it was then.”John Chambers, Chairman and CEO, CiscoWith a new foreword by Eric Schmidt, Chi…
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Higher Division Tax Loopholes for eBay Sellers 1st Edition © 2006 | Published: November 1, 2005Hundreds of Legal Deductions for eBay Sellers!If you’re an online seller, take note: now you can reduce--or even eliminate--the taxes you pay using the insider tips in Tax Loopholes for eBay Sellers. You’ll discover hundreds of little-known, completely legal tax deductions and reporting tips tha…
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Higher Division How to Do Everything with Your eBay Business, Second Edition 2nd Edition © 2005 | Published: May 26, 2005This user-friendly book shows you how to turn the satisfaction and excitement of eBay sales into a lucrative small business--and possibly even a full-time job! Find out how to establish a seller’s account, post attention-getting auction listings, and build confidence among bidders. Author Greg Hol…
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Higher Division The New IT: How Technology Leaders are Enabling Business Strategy in the Digital Age 1st Edition © 2015 | Published: January 5, 2015Introducing a Powerful New Business Model for Today’s ITBlogger, speaker, software executive, and bestselling author Jill Dyché has been thinking about leadership a lot lately. Having consulted with business and IT executives with Fortune 500 companies for most of her career, she has heard a comm…
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Higher Division The Network Always Wins: How to Influence Customers, Stay Relevant, and Transform Your Organization to Move Faster than the Market 1st Edition © 2015 | Published: March 6, 2015The Definitive Business Guide to Surviving and Innovating in the Digital AgeThe world is changing faster than ever. With the rise of new digital markets and the consequent network-ization of our environment, the phrase “The customer is always right” takes on a whole new meaning. This powerful gu…
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Higher Division Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing 1st Edition © 2012 | Published: February 15, 2012Winner of a Choice Magazine Outstanding Academic Title Award!We are on the cusp of a marketing revolution.And it is being led by you.Return on Influence is the first book to explore how brands are identifying and leveraging the world’s most powerful bloggers, tweeters, and YouTube celebrities to b…
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Higher Division E-Habits: What You Must Do to Optimize Your Professional Digital Presence 1st Edition © 2010 | Published: June 21, 2010What Does the Digital You Look Like? What you read • Where you shop • How you communicate with coworkers, friends, and strangers • Whom you interact with on social networking sites . . . these are just a few of the things that make up the Digital You."The Digital You is a complex mosaic of hab…
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