How to Avoid Legal Pitfalls on Social MediaSocial media is where your customers are--so it's where your business has to be. Unfortunately, this space is packed with land mines that can obliterate your hard-earnedsuccess in the time it takes to click a mouse. Written in easy-to-understand, accessible…
How e-commerce giant Alibaba is giving grassroots entrepreneurs the power and drive to succeed in the e-commerce market—and you can, too…The world’s largest online trading platform, Alibaba has created an astounding model for enterprise and growth in the 21st century. The story behind Alibaba…
Most technology startups never make it to the fundingstage, and only a small percentage of those that are venture-backed generate a positive return for their investors. An even smaller number of startupfounders enjoy a truly prosperous exit.Bernd Schoner cofounded his tech startup during the dot-com…
“Twenty years of hindsight prove how deeply Tapscott understood the impact the Internet would have on the way we live, work, play and learn. This important book, now updated, is just as relevant today as it was then.”John Chambers, Chairman and CEO, CiscoWith a new foreword by Eric Schmidt, Chi…
Hundreds of Legal Deductions for eBay Sellers!If you’re an online seller, take note: now you can reduce--or even eliminate--the taxes you pay using the insider tips in Tax Loopholes for eBay Sellers. You’ll discover hundreds of little-known, completely legal tax deductions and reporting tips tha…
This user-friendly book shows you how to turn the satisfaction and excitement of eBay sales into a lucrative small business--and possibly even a full-time job! Find out how to establish a seller’s account, post attention-getting auction listings, and build confidence among bidders. Author Greg Hol…
Introducing a Powerful New Business Model for Today’s ITBlogger, speaker, software executive, and bestselling author Jill Dyché has been thinking about leadership a lot lately. Having consulted with business and IT executives with Fortune 500 companies for most of her career, she has heard a comm…
The Definitive Business Guide to Surviving and Innovating in the Digital AgeThe world is changing faster than ever. With the rise of new digital markets and the consequent network-ization of our environment, the phrase “The customer is always right” takes on a whole new meaning. This powerful gu…
Winner of a Choice Magazine Outstanding Academic Title Award!We are on the cusp of a marketing revolution.And it is being led by you.Return on Influence is the first book to explore how brands are identifying and leveraging the world’s most powerful bloggers, tweeters, and YouTube celebrities to b…
What Does the Digital You Look Like? What you read • Where you shop • How you communicate with coworkers, friends, and strangers • Whom you interact with on social networking sites . . . these are just a few of the things that make up the Digital You."The Digital You is a complex mosaic of hab…
