Business Journey to the East
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Praise for the book
Preface
1 The New Asian Challenge: Myth or Reality?
2 Sun Zi Bingfa: Unlocking the Mindset of the
Asian Strategist
3 Double Glazing: How Come We Are Different?
4 Using the Messenger: Achieving What You Cannot
Do
5 Moving Goalposts: Concealing Intentions or
Testing Your Patience?
6 Forgiven But Not Forgotten: Less Scope for
Mistakes
7 The Expatriates Phenomena: How Valuable Are They
to Building Businesses?
8 Handling Nocturnal Activities: From Drinking
Binges, Karaoke to Making Speeches
9 The Industrious and Adaptable Asian: Going the
Extra Mile and More
10 Deciphering the True Message: Key to Remove
Misunderstanding
11 Face: Potential Hazards or Invaluable Value
12 Personal Business Relationships or Guanxi: Necessary
Evil or Part of Asian Culture?
13 Gifts or Bribes: Taming the Big "C"
14 Leading in Asia: More Insights and Perspectives
15 Where Do We Go From Here?: One Step at a Time and
More
16 Moving Forward: Building Bridges for a Better Future
Bibliography
Index