Overview
Main description
New Venture Creation: Entrepreneurship for the 21st Century is about the actual process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. It continues to be the product of experience and considerable research in the field—rooted in real-world application and refined in the classroom. The design and flow of the book are aimed at creating knowledge, skills, and awareness. In a pragmatic way—through text, case studies and hands-on exercises—students are drawn in to discover critical aspects of entrepreneurship, and what levels of competencies, know-how, experience, attitudes, resources and networks are required to pursue different entrepreneurial opportunities.
The Eighth edition includes new cases and exercises, updated Web sites, and new text material to capture the current financial, economic, technological, and globally competitive environment of this first decade of the new century.
Table of contents
Part I – The Entrepreneurial Mind for an Entrepreneurial WorldChapter 1 The Global Entrepreneurial Revolution for a Flatter World Chapter 2 The Entrepreneurial Mind: Crafting a Personal Entrepreneurial Strategy Part II – The OpportunityChapter 3 The Entrepreneurial ProcessChapter 4 Clean Commerce: Seeing Opportunity through a Sustainability Lens Chapter 5 The Opportunity: Creating, Shaping, Recognizing, Seizing Chapter 6 Screening Venture Opportunities Chapter 7 Opportunities for Social Entrepreneurship Chapter 8 The Business Plan Part III - The Founder and TeamChapter 9 The Entrepreneurial Leader and the Team Chapter 10 Ethical Decision Making and the Entrepreneur Part IV – Financing Entrepreneurial VenturesChapter 11 Resource RequirementsChapter 12 Franchising Chapter 13 Entrepreneurial Finance Chapter 14 Obtaining Venture and Growth Capital Chapter 15 The Deal: Valuation, Structure, and Negotiation Chapter 16 Obtaining Debt Capital Part V – Startup and BeyondChapter 17 Leading Rapid Growth, Crises, and Recovery Chapter 18 The Family as EntrepreneurChapter 19 The Harvest and BeyondIndex
