PowerPoint Presentations That Sell

Overview

Main description

An illustrated guide focusing on the most important element of the sales presentation—the close!

The sales presentation is perhaps the most important tool reps have for closing any sales deal. But most presentations focus too much on features and benefits and not enough on closing the deal.

With every page illustrating a sample PowerPoint slide, PowerPoint Presentations That Sell

offers strategies for designing and delivering a presentation where every moment counts. Sales reps will learn how to completely rethink their entire presentation process, from inception to delivery. The book shows readers how to use “storytelling” to conceptualize the presentation, and then it explains how to organize and emphasize the most pertinent content.

Table of contents

Introduction
I. Structuring your project's activities
II. Structuring your slides
III. Creating your slides quicker
IV. Practicing the book's approaches

Author comments

Adam Cooper is a management consultant at a leading global consultancy.